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Brand Strategy & Design: Tarragon Wealth

Approach

When founder Pete started Tarragon Wealth, he had one goal: to make financial advice feel like chatting with a good friend over coffee. No confusing charts, no intimidating suits, just real, honest conversations about your future.

We focussed on bringing the name to life through illustration - natural, reassuring and warm.

Summary

Develop a distinctive, warm and fresh visual
identity for Tarragon Wealth. A financial planner with a difference.

Tarragon Wealth's vision is to redefine financial planning by making it
personal, stress-free, and connected to real life, so clients feel empowered, reassured, and free to enjoy the life they truly want.

Brand Strategy, Visual identity, Marketing collateral

Industry | Finance & business

Location | London

Brand idea | Plan well. Live better.

Year | 2025

Role | Creative Director, Brand Strategist, Graphic Designer

Clare Longstaffe Logo
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